
The main reason why real estate bargains and
lost tribes of headhunters - and possibly
dinosaurs,
Sasquatches, and
giant anacondas - still abound in
Red Hook, is that the Brooklyn neighborhood is so under-served by public transportation that its fragile Urban/Industrial Chic ecosystem has been allowed to flourish untouched by the hands of gentrifiers for far longer than almost any other
NYC neighborhood.
But then the
Swedes landed on that pristine, 19th Century dry docked peninsula with their big box pestilence against which the indigenous Red Hookers had neither the immune systems nor the well-organized community groups to defend against. Exactly one month ago today, a 346,000 square foot
Ikea opened it's doors on their Brooklyn neighborhood's waterfront.
A major
objection to the new Ikea's location was that the lack of public transportation to Red Hook would cause the narrow, cobblestone streets to be flooded with the private vehicles of Manhattan, Queens, and other Brooklyn-area residents who - unfurling maps, their rear view blocked by walls of corrugated cardboard bearing strange
umlauted markings - would
crush-under-tire and smog-out the indigenous peoples - and their property values and whatever dinosaurs may still roam free among them - into
extinction.
Ikea attempted to assuage many of the traffic concerns by
enhancing the Brooklyn neighborhood's meager public transportation options with
free shuttle buses to and from the two near-ish-by subway stations and even the major Court Street/Borough Hall station between Downtown Brooklyn and Brooklyn Heights. Ikea has also sponsored a
free, direct Water Taxi route to and from downtown Manhattan and Red Hook.
So did the Swedes succeed? Perhaps a Swede-tad better than they had intended...
It seems that Red Hook residents just
love what Ikea has done with their daily commutes! Apparently, on any given free Ikea shuttle or Water Taxi, you are as likely to to be seated next to a hitching Red Hooker as you are someone looking to get their big box shop on. Dorothy Shields, a tenant advocate for Red Hook public housing tells
New York Magazine:
"The working people have been making good use of the water taxi and the buses. [...] It's made it so much easier to get to work."
For now, Ikea is
publicly cool with the freeloading locals:
[Bork, bork, bork!] "We don't care whether they are or are not coming to the store. If they want to ride to Ikea Brooklyn and go to the Red Hook neighborhood, they’re welcome to do so."
So how will this unforeseen boost in mass transit accessibility affect property values in Red Hook? Will there be more or less turnover in rental apartments, condos, co-ops, and brownstones?
Thor only knows...
But if you find yourself worrying that a generous gesture by a new neighbor is being unfairly taken advantage of, don't be so hasty. By now, there is no excuse for underestimating the ever-adaptive, ever-opportunistic nature of the intrepid New Yorker.
Labels: CULTURE, NEIGHBORHOODS, NEWS